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BMW Group, which includes the BMW, MINI, and BMW Motorrad brands and is distributed in Turkey by Borusan Otomotiv, announced its 2025 financial results and future targets at a press conference held digitally. Achieving a net profit of €7.4 billion, BMW Group delivered 2.46 million vehicles globally in 2025, strengthening its leadership in the premium segment by increasing electric vehicle sales

Celebrating its 40th anniversary this year, Karel, together with its subsidiary Daiichi, has once again demonstrated Turkey's production and engineering capabilities in the field of automotive electronics with its Android-based in-vehicle multimedia system. Developed in accordance with global automotive standards, the Android Multimedia System (In-Vehicle Infotainment – ​​IVI) has been put into mass production for Ford Trucks.

Following its Gölcük Factory becoming the first automotive manufacturer from Turkey to be included in the World Economic Forum's Global Lighthouse Network in 2019, Ford Otosan has now received the same prestigious award for the second time, this time for its Yeniköy Factory. The Yeniköy Factory, built with the vision of being a "factory of the future," achieved this success just two years after its opening, once again confirming Ford Otosan's level of digital transformation o

Throughout its 25-year history, the Nissan X-Trail has left a lasting mark on the SUV segment with its robust character, adventurous spirit, and versatile design.

Pirelli was ranked among the "Top 1%" as the only tire manufacturer in the world in the S&P Global 2026 Sustainability Yearbook. Pirelli has once again been ranked among the "Top 1% of companies" in the S&P Global Sustainability Yearbook 2026, becoming the only tire manufacturer worldwide to achieve this feat.

The Turkish heavy commercial vehicle market experienced a limited contraction and selective demand in 2025. Between January and December 2025, the total heavy commercial vehicle market decreased by 2% compared to the previous year, reaching 38,957 units. Throughout the year, cautious fleet investments and cost-focused purchasing decisions were prominent in the market.

The new Audi Q3 is the first to bring digital lighting technologies to the compact segment, transforming light into an intelligent system that directs, informs, and enhances safety. Micro-LED based Digital Matrix LED headlights and Digital OLED taillights make Audi's vision of progress visible on every journey.

In addition to air pollution, noise is one of the biggest burdens on people and the environment, especially in urban areas. Reducing tire rolling noise is of great importance for both city life and in-vehicle comfort. The increasing prevalence of electric vehicles makes this issue even more crucial. With its ContiSilent technology, Continental is developing its tires for a much quieter and more comfortable driving experience.

Hyundai’s XCIENT Fuel Cell Class-8 heavy commercial truck fleet reached 20 million kilometers of driving range across Europe by January 2026. The 165-vehicle fleet, operating in five European countries, demonstrates its global leadership in the transition to hydrogen energy. Operations in North America have also exceeded nearly 1.6 million kilometers since entering the region in 2023.

Borusan Otomotiv, the Turkish distributor of BMW, has relaunched the BMW X5 and BMW X7, powerful representatives of BMW's premium SAV (Sports Activity Vehicle) family, with the xDrive40d engine option. BMW aims to further strengthen its position in the premium SAV market with both models, offered in Turkey with a rich standard equipment level.

Škoda surpassed the 1 million mark once again in 2025, increasing its production by 15 percent. This marks the brand's highest figure in the last six years. In addition to vehicle production, Škoda has also accelerated its component manufacturing. Škoda has produced over 329,000 battery systems for electric vehicles, as well as over 1 million transmissions and over 500,000 motors.

The new STX, the latest addition to Ford's iconic F-150 pick-up series, has arrived in Türkiye. Offering a combination of power, durability, and advanced technology, the F-150 pick-up family, with both the existing XLT and the new STX series, promises superior performance and comfort in all conditions.

In a long-haul winter range test conducted by the German automobile club ADAC, the Audi A6 Avant e-tron performance achieved the longest range on a single charge, reaching 441 kilometers. These results once again highlight Audi's strong position in electric mobility, particularly in long-haul, winter conditions, and 800V architecture.

Musatti Motor, Türkiye's domestic and national motorcycle brand, is changing the balance in the sector with its production carried out to European standards in its 45,000 square meter production facility. Reaching a monthly production capacity of 7,700 units, the brand produces a motorcycle every 90 seconds, securing its place among the highest-volume manufacturers in the domestic market.

A battery isn't just a storage unit; it's a living, breathing system that requires constant monitoring. That's where a BMS (Battery Management System) comes in. The BMS is the conductor of the battery's orchestra. It measures the temperature of thousands of cells in seconds, balances their voltages, and protects them.

WAT Mobilite, a Koç Group company, completed 2025 by commissioning 1,971 charging sockets at 622 charging points in 62 cities across Türkiye. Focusing on high-speed charging infrastructure in 2026, WAT Mobilite aims to make 180 kW power the standard and expand 360 kW charging services.

Renault Trucks and Hugelshofer demonstrate the potential of electric trucks in demanding operational conditions. A Renault Trucks E-Tech T with a nominal range of 300 km covered over 1,000 km in a single day. S Nominal menzili 300 km olan bir Renault Trucks E-Tech T ile bir günde 1.000 km’nin üzerinde yol kat edildi. İsviçreli taşımacılık uzmanı Hugelshofer Lojistik, elektrikli kamyon performansının yalnızca batarya kapasitesine değil, genel bir operasyonel stratejiye bağlı o